Kicking the Habit: Reducing Dependence on Price Promotions

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How to reverse the discounting downward spiral

Why Customer Lifetime Value Matters

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How to use CLV reporting to grow your retail business

Your Behavioral Playbook (with Custora & BounceX)

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How to execute on people-based data profiles

Powering 1:1 Marketing at Kendra Scott

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How Kendra Scott manages their cutting-edge personalization stacka

Tackling Your One-Time Buyer Problem

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How to live a longer lifecycle with your customers

Using Customer KPIs to Uncover Business Opportunities

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What metrics move the needle in a customer-centric retail world?

Jumping the 3 Big Hurdles to Predictive Modeling

May 14, 201959 minutes


It turns out that predicting the future is tougher than it looks


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